Dayla Arabella Santurri

BWME Co-Founder & Managing Director
Media strategist, talent buyer, event architect

Dayla Arabella Santurri, CMP, is a full-service event architect and media strategist providing both for-profit and nonprofit organizations a proven solution to meet their event management and media relations needs.

An award-winning certified meeting professional with over 20 years of extensive experience in event planning, concert production, media relations and marketing strategy, Dayla understands the need for competent, reliable and proven resources when producing special events and marketing campaigns.

A fearless and capable competitor, Dayla recently won the National Biz Bash Award for Best Trade Show and is a BELL (Bringing Excellence to the Local Level) award winner for best local programming from the Alliance for Women in Media.

Dayla has built her own company, Dayla Arabella Inc., on her reputation as relentless out-of-the-box thinker, forming powerful and long-lasting partnerships along the way. Her dedication to the power of connections led her to cofound the Boston Women in Media & Entertainment (BWME) in 2012 with beloved Boston broadcaster Candy O'Terry. Now over 200 members strong, the mission of the organization is to connect, inspire and educate women in the media and the arts.

Dayla provides her clients with unparalleled local and national exposure for their events and has secured features in high value media outlets such as American Way Magazine, BuzzFeed, Delta Sky Magazine, Glamour Magazine, the Huffington Post, the Los Angeles Times, Mashable, Newsweek, the New York Times, Time Magazine, the Washington Post and USA Today. Dayla has also secured network television coverage on ABC's Super Bowl Pre-Game Show, CNN, Dateline NBC, Fox News, PBS NewsHour, and The Today Show, as well as nationally syndicated radio news programs such as the NPR programs Here & Now and On Point.

Diverse organizations enlist her skills to produce successful marketing campaigns and annual events. Clients include: Arts & Business Council of Greater Boston, Bain Capital, Boston Children’s Museum, Boston Flower and Garden Show, Catholic Extension, ChildObesity180, Chorus pro Musica, The Dimock Center, The Emerge Center, Emmanuel Music, Greater Media, Hilton Hotels, Historic Boston Inc., Joslin Diabetes, Longy School of Music, The Markley Group, Millennium Partners, New England Conservatory of Music, New England International Auto Show, New England Philharmonic, Newport Classical Music Festival, Society for Classical Reform Judaism, Tufts University and WICN Public Radio.